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Company > Social Responsibility > A Commitment to Ending Domestic Violence

A Commitment to Ending Domestic Violence
The Shocking Numbers on Domestic Violence

Domestic violence shelters throughout the United States report the economy continues to significantly affect women – with domestic violence increasing for the third straight year and government cutbacks decreasing shelters' ability to help to victims. In addition to domestic violence incidents growing and funding sources diminishing, the abuse is reportedly more severe, victims are struggling to find jobs and shelters expect the situation will only get worse in light of the economy – according to the third "Mary Kay Truth About Abuse" national survey.

More than 670 domestic violence shelters across the country were surveyed in March 2011. Shelters report the economy's decline since 2008 has increased demand for their services, and they also note their ability to raise funds and provide services will be hampered over the next 12 months.

Detailed findings from the 2011 Mary Kay Truth About Abuse survey reveal alarming trends in light of the economy's decline since 2008, including:
  • 80 percent of domestic violence shelters nationwide (more than three out of four) report an increase in women seeking assistance from abuse.
  • 73 percent of shelters attribute this rise in abuse to "financial issues."
  • 48 percent of shelters link this increase in domestic violence to "job loss."
  • 89 percent of domestic violence shelters expect their overall situation during the next 12 months will be worse or no better due to the economy.
  • 76 percent of domestic violence shelters (three out of four) indicate their funding has decreased the most from governmental organizations.
  • 65 percent of women in shelters can't find employment due to the economy.
  • 56 percent of shelters note the abuse is more violent now than before the economic downturn.
  • 77 percent of shelters (more than three-fourths) indicate their clients stayed longer in their relationships due to the state of the economy.
pink changing lives
  Read about the support from Mary Kay Inc.

Mary Kay Provides Support

In the United States, Mary Kay Inc. is committed to changing the lives of women and children by helping to end and prevent domestic violence. Click here to view the CSR Report.

Beauty That Counts®
You can join Mary Kay® in its worldwide efforts to change the lives of women and children around the world through your purchase of Beauty That Counts® Mary Kay® Creme Lipstick. In the United States, from Sept. 16 through Dec. 15, 2011, $1 will be donated from each sale of Beauty That Counts® Mary Kay® Creme Lipstick in Give Hope, Give Dreams and Give Joy.

As part of this initiative in the United States, Mary Kay Inc. is proud to support The Mary Kay FoundationSM in its efforts to end domestic violence.



Nature Explore Classrooms
Mary Kay Inc. and The Mary Kay FoundationSM will have built 13 Nature Explore Classrooms at women's shelters across the country by the end of 2011. The Nature Explore Classrooms are the first of their kind to be built at domestic violence shelters. The classrooms provide outdoor learning spaces where the power of nature can help children learn, play and heal from abuse.

Watch The Video!

Shelter Grants
The Mary Kay FoundationSM is once again awarding $3 million in shelter grants in 2011 to 150 domestic violence shelters nationwide. Each shelter received a $20,000 grant to help combat domestic violence, educate local communities and provide much needed shelter and rehabilitation services. The Mary Kay FoundationSM is celebrating its 11th year working to make a difference in the lives of domestic violence survivors. To date, The Mary Kay FoundationSM has donated more than $28 million to domestic violence organizations nationwide.

Learn more about The Mary Kay Foundation.

Lobbying for Good
Mary Kay Inc. and members of the Mary Kay independent sales force are lobbying legislators to help prevent and end domestic violence. Since the 1980s, Mary Kay Inc. and members of its independent sales force have lobbied Congress and state legislatures on issues including the Violence Against Women Act and, most recently, teen dating violence awareness and prevention. To help end teen dating violence, click here. In 2011, Mary Kay® and members of the Mary Kay independent sales force lobbied state lawmakers in California, Georgia, Texas and Massachusetts and members of Congress in Washington, D.C.


Break the Cycle DVD
With one in three teens having experienced physical, sexual, verbal or emotional abuse in a relationship,** Mary Kay Inc. partnered with the national nonprofit organization Break the Cycle to sponsor its interactive Ending Violence DVD. This comprehensive DVD was made available to schools nationwide in February 2010 as part of the first ever Teen Dating Violence Awareness Month. This preventive education curriculum teaches teens about healthy relationships. The partnership continues at www.enddatingviolence.com, an online petition aimed at encouraging lawmakers to help end teen dating violence.

**According to Break the Cycle


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