beauty advice:

Building Beauty on the Right Foundation

When the right shade is applied properly, a great foundation is the perfect start to a flawless finish. But with so many Mary Kay® formulas and shades to choose from, selecting the right one to build on can sometimes be confusing. Here are a few foundation facts that can help you find your perfect match.

Mineral Powder Foundation combines the feel of a powder with the coverage of a foundation. Lines, wrinkles and finer imperfections seem to disappear. Weightless and skin-perfecting, the powder provides natural coverage in the sweep of a brush. For a flawless look, a specially designed mineral foundation brush should be used when applying this type of foundation.

Medium-Coverage Liquid Foundation is generally best for normal to oily skin. It provides even coverage and helps control excess oil.

Full-Coverage Liquid Foundation is generally best for normal to dry skin. It helps hydrate skin while providing coverage.

Creme-To-Powder Foundation† is a lightweight, two-in-one product that glides on like a cream and then dries to a powder matte finish. It’s great for women who like more opaque coverage and/or need to hide minor imperfections and blemishes. The foundation pan was designed to fit beautifully into the
Mary Kay® Compact and Compact Pro™.

Tinted Moisturizer With Sunscreen SPF 20* can be a fabulous option for on-the-go sheer color coverage. It’s perfect for an active lifestyle and has the added bonus of sunscreen and moisturization.

Day Radiance® Cream Foundation† is a rich, creamy foundation that helps seal in moisture, so it’s great for women with dry skin. The foundation pan was designed to fit conveniently into the Mary Kay® Compact and Compact Pro™. (Not all Independent Beauty Consultants offer Mary Kay® Day Radiance® Cream Foundation, so check with your Beauty Consultant for availability.)

Find the Shade for You
Once you’ve found the perfect formula to fit your needs, the next step in achieving complexion perfection is finding the right shade. In addition to evening out skin tone and helping protect the skin from environmental damage, foundation can make the skin look smooth and flawless. Here are a few tips for nailing down the perfect hue.

	•	Yellow-based foundations work well on almost everyone. Foundations with a little yellow will even out almost every complexion. Yellow minimizes red, which may be inherent in skin’s coloring as a result of tanning, aging or broken capillaries.
	•	Test a shade on your jawline or cheek. The correct shade should literally disappear into the skin and blend with the skin tone of the neck rather than the face.
	•	When trying a new shade, it's best to test in natural light. Also be sure to allow a few minutes for the foundation to adapt to your skin before making a decision on the color.

Find your flawless foundation formula right now.

†Mary Kay® Creme-To-Powder Foundation was designed and intended to be used inside the Mary Kay® Compact and Compact Pro™. If you use this foundation outside of the compacts, you'll want to press down on the product with caution, since sharp edges may be revealed as the product is used up. For best results, you'll want to use a cosmetic sponge.

*Over-the-counter drug product

COMPANY

Mary Kay®, a trusted global name in captivating color and powerhouse skin care for over 45 years, is available through Mary Kay Independent Beauty Consultants. From super-effective skin care formulated with ingredients that deliver age-fighting benefits to on-trend makeup to body care that pampers and protects, you get customized beauty routines that fit your needs. And you can get the ultimate in customer service from your very own Mary Kay Independent Beauty Consultant. Or become a Mary Kay Beauty Consultant yourself and earn extra money selling Mary Kay® products.

You can create the life you want – whether you’re looking for extra income, the opportunity to be your own boss, have an at-home business or the flexibility to spend more time with your family and friends – it’s all about enriching your life in the way you choose. And you can experience the excitement of Company sponsored events like Seminar and Career Conference and exciting personal rewards ranging from the use of a pink Cadillac to a sisterhood of inspiring women.