Richard Rogers

Richard co-founded Mary Kay, Inc. in September 1963 with his mother, Mary Kay Ash. He served as the Company’s General Manager until 1965 when he was named Vice President. In 1968, he was promoted to President and Chief Executive Officer, and in November 1987, Richard was named Chairman of the Board.

In 1992, Richard became Chairman of the Board of Mary Kay Holding Corporation, the parent of the Mary Kay Inc. operating company. He returned as Chairman and Chief Executive Officer of Mary Kay Inc. in 2001. In April 2006, Richard assumed the title of Executive Chairman.

Richard has distinguished himself as an innovative marketer and financier. He received the 1968 “Marketing Man of the Year Award” from the North Texas Chapter of the American Marketing Association, becoming the youngest man ever to receive this award. During the same year, Richard took the Company public on the O.T.C. market and subsequently listed the Company on the New York Stock Exchange in 1976. In 1985, Richard led a group in the much-publicized leveraged buyout of Mary Kay Cosmetics, Inc. and returned the Company to a privately held, family-owned business. 

Richard Rogers is a native Texan. He served in the U.S. Marine Corps and attended North Texas State University. Richard has three grown children and is married to Nancy Rogers, who is an internationally recognized philanthropist.

Favorite Mary Kay quote:

“People will support that which they help create.”



As Chairman and Chief Executive Officer for Mary Kay Inc., one of the largest direct sellers of skin care and color cosmetics in the world, David Holl oversees all operational and fiscal initiatives for the multi-billion-dollar company. He is a member of the Mary Kay Inc. board of directors and leader of the company’s executive committee.   
With a 60-year history and operations in nearly 40 international markets, David is at the helm of the top beauty brand with more than 800 products in its global portfolio, thousands of Mary Kay Inc. employees and millions of independent sales force members worldwide.  
David joined Mary Kay Inc. in 1993 and in 1996, served as Chief Financial Officer and Treasurer where he was responsible for the overall financial growth of Mary Kay across the globe. In 2001, he was named President and Chief Operating Officer and in 2006, David assumed the title of President and Chief Executive Officer.  
Under his leadership, the powerhouse cosmetics company has expanded into numerous, new markets and successfully diversified its revenue across Mary Kay markets worldwide. The company has also made significant progress on key strategic initiatives including global rebranding and global standardization of core systems and processes. During David’s tenure as President and Chief Executive Officer, Mary Kay’s global revenue has more than doubled, with various markets around the world regularly setting sales and independent sales force records.  
David has successfully steered Mary Kay’s global expansion with the unveiling of its most recent market, Mary Kay Peru. The beauty company opened its doors in Lima in 2017 following another successful launch in neighboring Colombia in 2015. To support the company’s growth and future needs in producing best-in-the-industry skin care, color cosmetics and fragrances, Mary Kay Inc. invested more than $100 million (USD) in the new global Richard R. Rogers Manufacturing / R&D Center in Lewisville, Texas. Mary Kay China also opened a new $125 million (USD) corporate building in Shanghai, China. Prior to joining Mary Kay Inc., David served as Vice President in the corporate capital division at Citibank, based in New York. Prior to his career at Citibank, he was a financial analyst for Union Texas Petroleum in Houston, Texas. 

David earned a Bachelor of Science in Finance from Clemson University. He continued his education at the University of South Carolina where he earned a Master of Business Administration and was designated the outstanding MBA candidate. In 2008, he received USC’s Moore School of Business Distinguished Alumnus Award. He is a past Board Chair of the Direct Selling Association, as well as a member of the Personal Care Products Council (PCPC) Board and the World Federation of Direct Selling Association CEO Council. An active community volunteer, David serves or has served on numerous civic boards including The Nature Conservancy, the Southwestern Medical Foundation and the Dallas Citizens Council.

Favorite Mary Kay quote:
“Nothing happens until somebody sells something.”



Sheryl Adkins-Green, Mary Kay’s Chief Marketing Officer, supports the success of millions of Independent Beauty Consultants by leading the global brand marketing strategy, advertising, digital marketing, social media, and customer insights that keep the Mary Kay brand and business opportunity relevant and competitive. Founded in 1963, Mary Kay Inc. is a leader in the skin care and color make-up categories. Staying true to its direct selling model, Mary Kay is currently enriching the lives of women in nearly 40 countries around the world, including Brazil, Mexico, Germany, Malaysia, China, Colombia, and most recently, Peru.

Sheryl brings a wealth of global sales and marketing knowledge to the Chief Marketing Officer role. Prior to Mary Kay, Sheryl held executive positions with Alberto-Culver, Cadbury-Schweppes, Citigroup, and Kraft Foods. Sheryl has significant experience in business development, strategic thinking, and high-level negotiations.

Closely aligning with Mary Kay’s focus on improving women’s economic independence, Sheryl is actively involved in the community through The Mary Kay Ash Foundation℠ whose mission is two-fold: finding cures for cancers affecting women and eliminating violence against women. In addition, Sheryl is a Trustee of Texas Christian University and she serves on the Board of the Dallas Museum of Art and the AT&T Performing Arts Center.

Sheryl received a Bachelor of Science in retailing, cum laude, from the University of Wisconsin and holds a Masters of Business Administration from Harvard Business School.

Sheryl is a @Forbes Top 50 CMO influencer who received the 2021 Top 100 Women in Marketing Award by Brand Innovators. She received the CMO Leadership Award in 2020, and in 2019, Sheryl was named to BLACK ENTERPRISE’s 2019 Most Powerful Women in Corporate America List. Sheryl was recognized as one of the Most Influential Women in Direct Selling (2017) and in August 2012, Sheryl was the first recipient of the Global Marketer Award from the Academy of Marketing Science. Sheryl was honored to be featured in the best-selling book, “Successful Women Think Differently” by Valorie Burton.

Favorite Mary Kay quote:

"Picture a sign around each person’s neck that says,
“Make me feel important.”"



As President of Mary Kay’s Asia-Pacific region, Wendy Wang leads all areas of the Company that directly support the success of the company’s subsidiaries and independent sales force members in the Asia Pacific markets, which include China, Hong Kong, Malaysia, Philippines, Singapore, and Taiwan.

In her most recent position as Chief Commercial Officer for the Asia-Pacific Region, Wendy was responsible for the development and implementation of commercial functions to ensure alignment with corporate objectives and the company’s core values. Prior to that, Wendy was Vice President and Associate General Counsel for Mary Kay Inc. She led the team of legal professionals responsible for handling all legal issues for Mary Kay’s Asia-Pacific, Europe, Latin America, and North America regions. In addition, she led the continued development and enhancement of Mary Kay’s global anti-corruption program, Pink Done Right, and was the head of the company’s strategic risk management function.

Wendy joined Mary Kay in 2002 as a Staff Attorney at the top beauty brand’s global headquarters in Addison, Texas. Throughout her tenure, she has held various roles within the company’s Legal Department including Chief Legal Officer for Mary Kay China where she was responsible for the overall assessment and management of legal risks and efforts to ensure a proactive stance toward legal governance and compliance. In her role at Mary Kay China, Wendy was instrumental in establishing the Legal Resources Department, which received the ‘Team of the Year’ award at the International Law Office’s 2013 Asia-Pacific Counsel Awards.

Wendy earned her Doctor of Law (J.D.) and Economics from the University of Texas at Austin. She has received numerous honors and recognitions for her strategic leadership and expertise. In 2017, D CEO magazine named Wendy an ‘Outstanding Deputy General Counsel/Associate General’, and the Greater Dallas Asian American Chamber of Commerce awarded her the ‘Corporate Executive Diversity’ award.


Favorite Mary Kay quote:
“All you send into the lives of others does come back into your own.”



As Region President for Mary Kay Europe, Tara currently oversees 19 markets: Armenia, Belarus, Czech Republic, Estonia, Germany, Ireland, Kazakhstan, Latvia, Lithuania, Moldova, the Netherlands, Poland, Portugal, Russia, Slovakia, Spain, Switzerland, Ukraine, and the United Kingdom.

After joining Mary Kay in 1993, Tara became a key member of the start-up team for Mary Kay  Russia and was instrumental in growing it into one of Mary Kay's top seven largest markets around the globe. Tara is passionate about helping girls and women realize their dreams and achieve financial independence. As Mary Kay Russia grew, Tara knew early on that she had to help give women in the neighboring former Soviet Union countries an opportunity to provide for their families and grow their entrepreneurial skills. She took on the additional challenge of expanding Mary Kay operations into other European countries to empower women.


She personally led the start-up teams for Mary Kay Ukraine, Mary Kay Kazakhstan, and Mary Kay Poland, all of which have become flourishing markets. In 2002, Tara was promoted to Mary Kay President, Europe Region, taking on the management of additional countries and subsequently opening new markets. Under Tara’s visionary leadership, the Mary Kay® brand has become a leading cosmetics brand and one of the most respected women’s empowerment and entrepreneurship companies in the European Region.

Tara was born and raised in the U.S.A. She yearned to make a difference in the lives of girls and women in developing countries. Tara cherishes the opportunities she has had in her Mary Kay career which have allowed her to meet women across Europe and the former Soviet Union where she found a common thread uniting women in wanting a stable life of opportunity and certainty for themselves and their families full of opportunity and certainty.

Tara holds a Bachelor’s degree in Russian Studies and International Relations from the University of Virginia. Tara is married and is the mom of two thriving school-age children.


Favorite Mary Kay quote:
“Mary Kay is a unique way of life that provides the brushes, the oils, the pigments and the canvas on which you can
paint your life as you really want it to be. You choose your own colors, your own design and your own pattern.
It’s a place where you can reach higher, think bigger, grow greater and live deeper than anyplace else on the face of the earth.”



As Chief People Officer for Mary Kay Inc., a top beauty brand with almost a 60-year history and operations in nearly 40 international markets, Melinda Foster Sellers is responsible for human resources, real estate, employee health and safety, and corporate services functions.  

A member of the company’s executive team since 2006, Melinda has been instrumental in leading a shift toward global support for Mary Kay’s operations. She is responsible for implementing global systems and processes that provide efficient, consistent, and strategic support for Mary Kay, one of the largest direct sellers of skin care and color cosmetics in the world.  

With thousands of Mary Kay Inc. employees and millions of independent sales force members worldwide, Melinda implements programs with the goal of supporting the company’s mission of enriching women’s lives, while uniting employees, independent sales force members, and consumers to say: “I Love My Mary Kay.” 

Melinda joined the iconic beauty brand in 1993 and will be celebrating her 30th anniversary with the company in 2023. She has been a member of Mary Kay’s Culture Committee since its inception in 1998. The committee is dedicated to preserving the culture and values that were established by the company’s founder, Mary Kay Ash.

A graduate of Drury University in Springfield, Missouri, she earned undergraduate degrees in Psychology and Biology. She continued her education at Iowa State University in Ames, Iowa where she earned a master’s degree in Industrial Relations.

Favorite Mary Kay quote:
“Your attitude determines your altitude. It really is true that if you think you can, you can; and if you think you can’t – you’re right.”



As Chief Operating Officer, Deborah has broad responsibility for Mary Kay’s product strategy, research and development, supply chain, financial operations, and information technology. Deborah is part of executive committees responsible for IT security, enterprise risk management, and facilities planning. Deborah joined Mary Kay as Chief Financial Officer in 2013. Before coming to Mary Kay, Deborah held senior leadership roles within the finance function of PepsiCo’s Frito Lay North America division, including Senior Vice President, Revenue Management, and Senior Vice President, Controller. Before her PepsiCo career, Deborah was a senior manager at Arthur Andersen LLP in Dallas.

Deborah is a Certified Public Accountant and earned a Bachelor of Business Administration from Southern Methodist University. Cox School of Business named Deborah a “Distinguished Alumni” in 2014, and she is a member of the Cox Executive Board. In 2018, she joined the Board of Directors of Bush Brothers & Company based in Knoxville, Tennessee. An active community volunteer, she currently serves on the boards of the Dallas Chapter of the International Women’s Forum and the SMU Texas-Mexico Institute. In 2021 Deborah joined the Board of the Direct Selling Association. She is a member of various civic and professional organizations including the Dallas Assembly and the National Association of Corporate Directors. 

Deborah and her husband Robb reside in Dallas with their sons, William (a University of Georgia senior) and Harry (a high school senior).  

Favorite Mary Kay quote:
“Never hide behind policy or pomposity.”



Dr. Lucy Gildea has over 20 years of experience in global product development across numerous product categories. As Chief Innovation Officer, Dr. Lucy Gildea stands at the forefront of cutting-edge scientific research. Since joining Mary Kay Inc. in 2017, she has helped secure its status as a leading skincare and nutrition innovator in the direct selling and cosmetics industries. 

With more than 1,600 patents for products, technologies, and packaging designs in its global portfolio, Dr. Gildea leads the company’s Global Research and Development, Product Portfolio Strategy and Planning functions to create new Mary Kay products and their Innovation Pipeline for the future. 

Prior to joining Mary Kay, Dr. Gildea excelled during a 15-year career at Procter & Gamble. Working primarily in beauty technology and beauty/skin product development she also held senior roles where she managed the global research and development teams for upstream technology, product development, and measurement sciences across formulated consumer product categories. During her tenure at P&G, Dr. Gildea lived in Singapore, advancing her experience with international markets. 

Having lived abroad, she enjoys traveling for leisure, good food, and spending time with her husband Jerry and their four children — Jack, Sean, Louie, and Ty.
A graduate of Georgetown College in Georgetown, Kentucky. Dr. Gildea earned a Bachelor of Science in Biology. She continued her education at the University of Cincinnati College of Medicine where she earned a Ph.D. in Cell and Molecular Biology, Immunology, and Infectious Diseases. Her academic career also included a Postdoctoral Research Fellowship in Immunology in a joint appointment with Cincinnati Children’s Hospital and the University of Cincinnati Department of Immunology. 

Since 2019, Dr. Gildea has been serving on the Baylor Scott & White Dallas Foundation Board, the Baylor Scott & White Charles A. Sammons Cancer Center Board of Advisors as well as the Board of Directors for Cancer Support Community North Texas.

Favorite Mary Kay quote:
“Success is largely a matter of stumbling forward.
We fail forward to success.”



As Chief Supply Chain Officer for Mary Kay Inc., one of the largest direct sellers of skin care and color cosmetics in the world, Chaun Harper oversees the company’s Global Manufacturing, Global Integrated Supply Chain, Global Quality, Global Procurement and Supplier Development, Corporate Engineering, and Global Transportation and Logistics. A member of the iconic beauty brand’s executive team, Chaun leads the company’s supply chain operations and partners with Mary Kay market teams around the world to ensure every Mary Kay customer has their products when they want, how they want, and where they want. 

With operations in nearly 40 international markets, Chaun’s team is responsible for implementing an efficient, highly flexible, and technologically advanced supply chain operation while delivering best-in-the-industry products. Chaun joined Mary Kay Inc. in 2014 as Director of Production Operations. During his tenure, he has been instrumental in creating a culture of continuous improvement at Mary Kay’s U.S. Richard R. Rogers Manufacturing/R&D state-of-the-art, LEED silver-certified facility. Under Chaun’s leadership, the teams have dramatically increased production efficiency and implemented key development opportunities for employees with the goal of elevating their technical skills and advancing their careers. 

Prior to joining Mary Kay Inc., Chaun excelled during a 17-year career at L’Oréal where he held several positions within the operations, logistics, and quality functions.

Chaun earned a Bachelor of Science in Chemistry from Arkansas Tech University in Russellville, Arkansas. He continued his education at Webster University in St. Louis, Missouri where he earned a Master of Business Administration and a Master of Management and Leadership degrees.

Favorite Mary Kay quote:
“People must be managed with respect. This entails always treating
both employees and customers fairly and in good faith.”



Kregg Jodie serves as Mary Kay’s Chief Information Officer. His teams are responsible for setting the strategic direction of technology, implementing new systems, managing and monitoring existing systems, and all telecommunications throughout Mary Kay Inc. on a global basis.

Kregg has led Mary Kay’s strategic efforts of leveraging technology to better serve customers and to improve the opportunity for the independent sales force. He has been instrumental in launching Mary Kay InTouch®, an online web portal, and Personal Web Sites that have reshaped the way the independent sales force members do business. Additionally, Kregg has led efforts to develop and implement common core systems and processes that create operational efficiencies and improved selling opportunities in nearly 40 markets globally.

Kregg was instrumental in partnering with to significantly transform the direct selling industry and the Mary Kay independent beauty consultant experience through digitally-driven solutions and increased connectivity by the introduction of a revolutionary platform, called Project ONE. These updates empower and transform the way beauty consultants conduct business, enabling them to better serve their customers and more efficiently run their businesses.

Kregg joined Mary Kay Inc. in October 1993 as Manager of Sales Force Automation and held various other positions before being named CIO in 1997. Kregg has been a member of the Executive Team and has coordinated Mary Kay’s overall business strategy since 1998.

Prior to Mary Kay Inc., Kregg was employed by Accenture, providing management expertise for companies such as CompUSA, Sears Logistics Services, Hertz Corporation, a major express carrier, Department of Veteran Affairs, Manville Sales Corporation, Federal Aviation Administration, and American Federal Bank. Kregg holds a Bachelor of Business Administration degree in Electrical Engineering Route to Business from the University of Texas at Austin.

Favorite Mary Kay quote:

“I love my Mary Kay because of the great opportunities
it creates for all of us around the world.”



As President of Global Sales and Marketing, Nathan Moore is responsible for Mary Kay’s markets across the world. Since 2017, he has successfully led Mary Kay as Region President of North America, after serving as Chief Legal Officer and Corporate Secretary for 13 years. In 2022, his role expanded to oversee all areas of the Company that directly support the success of Mary Kay’s global independent sales force members, who are the heart of the business. Nathan has a talented team of leaders around him including the Region Presidents of Asia Pacific, Europe and Latin America. The Chief Marketing Officer and Global Brand Development team, as well as the Global Strategy and Insights team, report to him.

Nathan joined Mary Kay Inc. in 1995 as a Staff Attorney and in seven years was named General Counsel and appointed to the Company’s Executive Team. In 1998, Nathan was a founding member of the Mary Kay Culture Committee, which is dedicated to preserving the unique culture and strong values established by our trailblazing founder Mary Kay Ash. Nathan has a passion for the Mary Kay opportunity and the direct selling industry, having served as Chairman of the Direct Selling Educational Foundation and the Direct Selling Association. He remains committed to developing a rewarding opportunity, offering irresistible products and making the world a better place, through his role at Mary Kay Inc., and while serving on the Board of Directors for the Mary Kay Ash Foundation.

Nathan earned a B.B.A. in finance from Texas A&M University with honors and a law degree from St. Mary’s University in San Antonio, Texas. He and his wife, Joy, both grew up in the Dallas/Fort Worth area, where they have raised two wonderful sons.

Favorite Mary Kay quote:

“People are definitely a company’s greatest asset.
It doesn’t make any difference whether  the
product is cars or cosmetics. A company is
only as good as the people it keeps.”



As Chief Investment Officer for Mary Kay Inc., an iconic beauty brand with a 60-year history and operations in nearly 40 markets around the world, Ryan Rogers is responsible for strategic direction, financial analysis, and resource allocation on key investments being considered across various Mary Kay departments and at Mary Kay international subsidiaries. Ryan is a member of the beauty company’s board of directors and the grandson of Mary Kay Inc. founder, Mary Kay Ash, one of America’s greatest entrepreneurs.

Ryan joined Mary Kay Inc. in 2000 as a Financial Analyst and has held several positions including Project Manager, Director of Strategic Initiatives, and Vice President of Strategic Initiatives. In 2013, he assumed the title of Chief Investment Officer.

Since 2001, Ryan has also served as Vice President of The Mary Kay Ash Foundation℠. The Foundation was created in 1996 by his Grandmother and its two-fold mission includes funding women’s cancer research and ending domestic violence. Since 1996, The Mary Kay Ash Foundation℠ has contributed more than $90 million to women’s shelters and domestic violence service providers, as well as cancer research programs and related causes throughout the United States.
Prior to joining Mary Kay Inc. - a global advocate for women’s empowerment and entrepreneurship and one of the largest direct sellers of skin care and color cosmetics in the world - Ryan was an associate in the Transaction Services Group of PricewaterhouseCoopers LLP in Dallas.

Ryan and his wife, Maleiah, live in Dallas with their daughter, Everlee.



Favorite Mary Kay quote:

You Can Do It.”



Julia A. Simon serves as Mary Kay’s Chief Legal Officer and Corporate Secretary overseeing the company’s Legal, Risk Management, Governance, Compliance, Public Affairs, Corporate Communications, Sustainability, and Corporate Social Responsibility functions. She also serves as both the Senior Privacy Officer and Chief Diversity and Inclusion Officer for the company. Her teams protect and advance the company’s reputation and operations in over thirty-five markets around the globe.

Julia has more than 30 years of legal experience starting her career in private law practice at McGlinchey, Stafford & Lang in New Orleans, and then at Locke Purnell Rain Harrell in Dallas. She was elected as a shareholder at Locke Liddell and Sapp. She joined the Mary Kay legal department in 2000 and has served in many positions during her 22-year tenure. Julia was instrumental in creating the company’s Global Data Privacy Compliance Program and has led numerous litigation and business strategies that positively impacted the company and the direct selling industry, and she has proudly served as a mentor, formally and informally, through Mary Kay’s mentorship programs and other professional organizations.

Julia was appointed as the company’s first Chief Diversity and Inclusion Officer in 2020. In this role, she collaborates with cross-functional teams around the globe to build upon the solid foundation of diversity and inclusion that was laid by the company’s founder, Mary Kay Ash. Under Julia’s leadership, the company launched its first global sustainability initiative, including the first comprehensive sustainability report. A champion of women’s empowerment and equality, she is proud to champion the company’s efforts to find innovative ways to encourage and support women entrepreneurs. She is especially proud to have been a part of the creation of the Women’s Entrepreneurship Accelerator, a multi-partnership initiative launched by Mary Kay Inc. with five United Nations agencies to promote entrepreneurship for women.

Julia earned a bachelor’s degree from Texas A&M University and a law degree from The University of Texas School of Law. 

She is a member of several professional associations including the State Bar of Texas, Dallas Bar Association, Association of Corporate Counsel, Corporate Counsel Women of Color, International Association of Privacy Professionals, Direct Selling Association Lawyers Counsel, The University of Texas Center for Women in Law, The Texas General Counsel Forum, and Patrick E. Higginbotham Inn of Court.

Julia currently serves on the boards of the Center for American and International Law, the Congressional Black Caucus Foundation, and the National Association of Women Lawyers. 

In 2022, Julia was given the 20th annual Robert H. Dedman Award for Ethics & Law by the Texas General Counsel Forum for her dedication to business ethics, communication, and management practices. In 2021, she was spotlighted by Business Insider among some of the most influential Black businesswomen in the United States. In 2021, Julia was elected as the new Vice-Chair of the Executive Committee with The Center for American and Internal Law (CAIL) - a nonprofit institution dedicated to improving the quality of justice through the education of lawyers and law enforcement officials in the United States and throughout the world. Julia was recognized by D CEO Magazine in 2019 as one of the Top 500 business leaders in Dallas-Fort Worth. Julia was listed as one of the most powerful executives in corporate America by Black Enterprise in 2017 and 2019. In 2015, Julia was honored by D CEO Magazine and the Association of Corporate Counsel as Best Deputy General Counsel. In 2010, the Dallas Business Journal named her a top Minority Business Leader. Julia received the Texas General Counsel Forum Diversity Award in 2009 and was listed as a Rising Star in Texas Monthly’s Texas Super Lawyers Rising Star edition for 2004, 2005, and 2007. She was also featured as one of Texas’s top in-house lawyers by Texas Lawyer in 2005.

Favorite Mary Kay quote:
“Listening may be the most undervalued communication skill.”



As President of the Latin America Region (LATAM) for Mary Kay Inc., one of the largest direct sellers of skin care and color cosmetics in the world, Jose (Pepe) Smeke oversees operations for six Mary Kay markets: Argentina, Colombia, Brazil, Mexico, Peru, and Uruguay. 

Pepe joined Mary Kay Mexico in 1994 as a Manager in the Sales Development group. He quickly achieved success, earning the titles of Sales Director and General Manager of Mary Kay Mexico. Pepe was promoted to President of Mary Kay Mexico in 1999, and in 2000, he was named President, Mexico and Latin America Region. Pepe possesses an approachable leadership style and is known for his business hunch and taking calculated risks, which have proven to be crucial in the success of Mary Kay LATAM growth. 

During his nearly 30-year tenure with the iconic beauty company, Mary Kay LATAM  has experienced extraordinary growth. With operations in nearly 40 countries worldwide, the global cosmetics powerhouse expanded its Latin American presence with the opening of its two newest markets: Mary Kay Colombia in 2015 and Mary Kay Peru in 2017. Under Pepe’s leadership, the Mary Kay brand has not only been elevated in the region but also attracts a younger generation of Independent Beauty Consultants and Mary Kay brand lovers. With an understanding of the needs and preferences of the region, Pepe spearheaded the development of specific product lines in the color cosmetics and fragrance categories, which have been instrumental in the rapid growth and adoption of the Mary Kay brand in LATAM.

Pepe has successfully steered the company’s Latin American growth while also overseeing two of the company’s top five global markets: Brazil and Mexico. “Mary Kay is the #1 Colour Cosmetic brand in Mexico1.” In addition, “Mary Kay is the #1 Direct Selling brand of Beauty and Personal Care products in Mexico,2” per Euromonitor, the world’s leading independent provider of strategic market research. The Latin American region has also received numerous awards, and brand awareness in the Latin American region is one of the highest within Mary Kay’s international markets. Working with fashion designers and key influencers, Pepe and his team have secured Mary Kay’s status as an “it” brand with an “it” opportunity.  

Prior to joining Mary Kay, Pepe held numerous positions within the sales industry and is fluent in English and Spanish. Pepe earned a Bachelor of Science in Industrial Engineering from Universidad La Salle in Mexico City.

1 Source Euromonitor International Limited; Beauty and Personal Care 2021 Edition, value sales at RSP, 2020 data.
2 Source Euromonitor International Limited; Beauty and Personal Care 2021 Edition, value sales at RSP, 2020 data.

Favorite Mary Kay quote:
“You cannot teach what you don’t know
and you cannot lead where you won’t go.”